Whatever it is, the way you tell your story online can make all the difference.
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Sours
Sours consist of a spirit, citrus, and sugar. Think of the Margarita, Daiquiri, or Whiskey Sour.
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Spirit-Forward Cocktails
These drinks consist of the Ancestral cocktails and add vermouth or other liqueurs. Think of the Manhattan, Martini, or Negroni.
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Duos and Trios
Duos consist of a spirit with a liqueur modifier, such as the Alaska Cocktail or Revolver. Trios add cream or cream liqueur to Duos.
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Champagne Cocktails
These drinks consist of champagne or sparkling wine with other spirits, sugars, or liqueurs. Think of the French 75 or Champagne Cocktail.
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Highballs
Highballs consist of drinks with a spirit leavened with ice and a lengthener such as club soda, ginger ale, or cola. Think of the Pimm’s Cup or Dark and Stormy.
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Juleps and Smashes
Juleps consist of a spirit, sugar, fresh mint, ice, and a scarcity of other modifying ingredients. Think of the Mint Julep or Whiskey Smash.
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Hot Drinks
These drinks are enjoyed warm or hot. Think of the Irish Coffee, Hot Toddy, or the Hot Buttered Rum.
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Flips and Nogs
The flip category comes down to one thing: whole eggs. Think of the Fort Washington Flip, Colleen Bawn, or the holiday Eggnog.
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Pousse
These drinks are elaborately composed concoctions made of liqueurs and syrups, layered for a distinctive appearance. Think of the B-52 or the Buttery Nipple.
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Tropical Drinks
These drinks consist of a spirit, fruit juice, sugar, and liqueur. Think of the Mai Tai, the Zombie, or the Piña Colada.
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Punches
Punches can be served hot or cold, strong or weak, simple or complex. Unlike all other categories, which are generally single servings, punches are enjoyed as a group.
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Old (and Odd) Birds
The cetera category, or anything that doesn't fit into other families. Think of the Cobbler, Bloody Mary, or Beer-based drinks.
